How Much Money Can You Make From An App?
How much money can you make from an app is now a comprehensive and open-ended question, mostly based on the circumstances we’ve all faced in 2020. I believe this question used to and still is asked based around the idea that you can throw an app into the app store and start generating money – […]
AppStore fee drops 50% : Small Software Development Businesses to Reap More Profits
Earlier last week, Apple announced news for the smaller software development businesses, which sparked joy. Small developers who earn less than one million dollars in revenue per year will have their commission cut on the Apple App Store to only 15%. 50% less than their current commission structure for smaller developers, 30% of all the […]
Progressive Web Applications Set To Change Mobile Gaming
Progressive Web Applications set to change Mobile Gaming Progressive Web Applications or PWA for short, have been floating around the internet for quite some time but do you know exactly what they are? The easiest way to explain exactly what a Progressive Web Application is that it is an advanced website providing a hosted array […]
Artificial Intelligence Index 2018 Annual Report
Old habits die hard. I used to be a serious magazine hunter. Like collect odd ball magazines. I spent a ton money back in the day collecting magazines of every niche fringe field of interest I could imagine. Now a days its all PDFs really as print media has taken quite the hit. I occasionally […]
Staged Innovation Acqusition
Boom! Did that get your attention? Trend spotting Innovation It’s time for a bit of a ramble. A trend I keep noticing. The fortune 1000 are up to some interesting tricks of as late- staged innovation acquisition is one of them thats becoming more and more prevalent. What’s that mean exactly? First I love the […]
How Can You Beat Your Direct Competitors As A Startup?
Let’s face it, apart from organization and funding, the other key issue that startups grapple with is competition. In every single market, you are bound to encounter ferocious competitors who are ready to go in a tussle with you for the market. In recent years, the general feeling is that the startup market is saturated. […]
How To Build A Successful Startup Team
If there is one thing that determines the prospects of a startup – it’s the team. A good team is a key to success in whatever industry or field the business is operating in. The power of a people united towards similar objectives is unmatched when it comes to beating growth deadlines. A good team […]
4 Steps to Getting the Attention of Any Venture Capitalist
Every small company or business looks up to investors for capital. This is especially true for startups. Stories about Silicon Valley investors offering small businesses millions of dollars over coffee are common. Such stories often seem too good a deal to believe, but they are true. To get such a big deal, you need to […]
What Is The Software Development Life Cycle?
For a development process to be efficient, a well-defined strategy must be in place, which includes a consistent step-by-step approach to get from one point to the next. The world of development is vast, and for beginners, it can be very confusing, however, to get started, you need an understanding of the Software Development Life […]
Brand Strategy in Marketing: Key Considerations

In the ever-evolving world of business, branding trends are as dynamic as the market itself. This constant change necessitates a vigilant eye on your brand strategy in marketing. While some of the market’s most iconic companies maintain a consistent branding process, smaller businesses and startups may need to completely revamp their brand strategies. Often, startups […]